We have entered into the new year and this is an attempt to explore new technology trends this year .. But before we go into the future to take a look at the year 2013.
We have noticed a surge in the three-dimensional printing in terms of the spread of printers and their manufacturers as well as printing materials and their uses very many and which reached even to print a pistol and a machine gun ! .
There was a trend to move to reverse some of the brands presence on the Internet only to real physical presence in fact , this is probably due to convince new users segments and communicate with them , as well as to be in contact and interaction closer to its customers .
As these emerging companies , and the stigma of the year , there has been the emergence of large new companies , especially in the field of smart phone applications , and got big acquisitions of up to one billion dollars and more , and some even refused to billions .
And now with the technical trends in 2014 .
1 - Smart Devices
Will continue to smart devices and wearable technology growth and the emergence of new products and pursuing development of smart glasses Google second generation of them with a headset in addition to hours and even smart cars and smart refrigerators .
Can be defined as the current wave of computing and technology as a sixth wave era of smart devices around.
There were the first wave with the beginning of computing , where computing giant central and then to computers small and workstations and the fourth wave was the personal computers and the fifth is the mobile phones and smart capable of cloud computing , and the sixth wave is a technology that can be integrated with no Natdha this form glasses, watches , this technology It will allow the user to give commands to the video and audio devices used to facilitate his life .
The trend will continue with the adoption of smart devices will be offered other companies organs such as the Apple smart -hour long-awaited .
The convergence of these devices vogue and also requested , in 2012 selling 2.3 million smart device wearable in China alone , and featured new devices such as the hours dedicated to pregnant women that monitors the health and development of pregnancy.
Area wide in front of smart devices and is not limited to technology wearable , but any device that can integrate technology it has become longer nimble , this year will see the launch of the first car fitted by communication networks fourth generation and thus will be able to use navigation applications and maps and follow the situation of traffic and other high efficiency whatever the volume of data to be exchanged .
Smart homes will become even more special with a thermometer keeps track of the temperature of the room and is modified in accordance with the need and interest in where they can learn on your behavior .
2 - Smart Notifications
push notification or alerts that appear on the screen of your smartphone will be more personal and Alaqk your example, instead of that tells the application Foursquare to reach a new town proposals places must be had , tells you that this is the first time that you visit by this city and give you a recommendation people something specific that you are visiting or eat or do.
Any services will be used more intelligently alerts to communicate with users and at the lowest level of inconvenience , especially when viewing the proposals , which must be smart and fit the user's attention already and not just proposals based on the recommendation of others.
Used Google today alerts smart distinctive way , for example, you can say for the application of Google Now that reminds you to buy a cup of coffee to pass beside Starbucks , and follow-up your site on the map and when approaching the desired location , the alarm will appear immediately , and will also learn with you carry the alert for times and coming to understand dates you want to have coffee with you proposed your favorite place if you go with a friend may suggest you relate to him or send him a message .
Smart and alerts are not limited to the proposals , for example, in Twitter accounts can send emergency SMS messages to followers of a particular country when there is a warning of a storm or disaster .
3 - BLUETOOTH BEACONS
Tested each of the two Apple and PayPal use new technologies to communicate with Bluetooth smart phones inside buildings and stores.
And launched the Apple what it called iBeacons a way to send messages to phones iPhone could include coupons for discounts or information on products to entice users to purchase, and this method is trying to link the purchases real and smart phones , for example, to wander into a store and you are the same floor on which a Goods footwear has a certain discount , via Bluetooth and can be in your system that recognizes you and sends you an ad that there is a discount on the shoes in the shop next door to you.
This recognition is based on targeting criteria , an advertiser sends a discount or coupon or offer for the target person is likely not to all of wandering in the shopping mall or floor .
As well as testing the PayPal payment system based on Bluetooth recognize where shoppers through the application of Paypal position on their device when they enter the stores .
These services will have a significant impact on the increase store sales real advantage of the technology and users' computers , and can be applied in a large number of areas, for example, if you have a reservation at a restaurant , it will recognize you soon as you enter the restaurant and Your recognition from the rest by using Bluetooth and a special system to identify by eBay Pal .
4 - FRICTIONLESS PAYMENTS
Facebook contributed to the promotion of the term 'frictionless sharing' , which means to facilitate the participation of publications and links on the social network , and it will see something similar in the area of payment which facilitate the process of electronic payment .
Where it will be used platforms to communicate and chat applications for mediation in payments between individuals and companies.
Now lets chat application Wechat in China to send anyone money in a letter to the company . It's that simple! .. Even the company Xiaomi smartphones sold 150 thousand smart phone in less than 10 minutes via the chat application , and payment process has across the whole application.
There are services in the United States , such as Square Cash and google wallet service that allows users to send money between some via e -mail, Google allows you to attach the money with a message in the mail like Gmail and attach to any normal file .
Amazon began firing button Pay with Amazon where they can be webmasters to use it and put him in positions to capture the value of purchases from the buyer's account at Amazon .
Twitter is not far from the subject, do not be surprised if we saw the spread of the idea of buying Bngradh initiated by Starbucks in America where I got 180 thousand dollars of sales in just six weeks through Twitter , and you can buy for yourself or for your friend a cup of coffee and the flow Bngradh sent to the system certain .
5 - geographic locations
The geographical locations and one of the most important aspects for the users, but until today there is no technique controlling entirely on users interact with geographic locations , and with most of the major companies ask today's users for their geographical locations when they use services like Google and Facebook and Twitter , but all these companies did not dominate after the locations of users and therefore there is a large gap could play where they compete for the targeting of ads , according to the user's location and also provide local services and linking them to the geographical location and the platform , applications, or social networks .
With the proliferation of smart phones has become targeted advertising on these devices more powerful in targeting local and accuracy improved dramatically , and copyright exploit this point of the advertisers , every person today - almost - became in his pocket smart phone connected to the Internet during his tour and marketed , but rarely do people use their computers phones in the curfew even though they are available for many years ,
We will see one of the biggest draws of social networks , especially Twitter and Facebook to provide the advantages of a local geographic targeting advertising to users on smartphones .
Today, there are an ad network on mobile phones in the United States called xAd allows advertisers to target people when they pass next to ads road signs , imagine if you saw the ad in the street minutes after the afternoon announcement on your smartphone complements this announcement or reminds you of him and motivates you to purchase or reservation.
Google can play an important role here through the application of maps and navigation functions also , people are using their smart phones , applications, and rely on them more in their lives .
Companies should consider carefully to users on the sites they are targeting the new standards .
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